The Three Ring Circus

[thorfinn]

There seems to be quite a lot of confusion around the place about the Apple vs Google vs Microsoft ding dong three ring circus "battle" that's developing.

Here's why I don't think it's a real battle, even though they all appear to be playing in the same spaces (Mobile/Search/OS/Apps). They don't have the same customers.

Apple's customers are people.

Google's customers are advertisers.

Microsoft's customers are corporations.

Bear this in mind at all times when you are analysing their products and activities. It explains a lot.

Comments

[thorfinn]

The Cellular Network Data counter in Settings -> General -> Usage on the phone is pretty accurate. Just gotta remember to reset it come billing time (which I keep forgetting to do).